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Greek Yogurt Brands Around the World: Chobani, Oikos, FAGE USA, Stonyfield, siggi's and the Rest

Writer: Vangelis Pallis
Vangelis Pallis
2 days ago
5 min read

Outside Greece, "Greek yogurt" is a category worth somewhere between US$19 billion and US$38 billion a year depending on whose definition you use, and North America is close to 40% of it. Most of the volume comes from a handful of companies, and most of them strain their yogurt even though the law does not oblige them to. This is a tour of the major names, what they make, and where they stand.


United States

Chobani

Founded in 2005 when Hamdi Ulukaya bought a closed Kraft plant in South Edmeston, New York; the brand launched in 2007. Chobani did more than any company to move Greek yogurt from a niche (under 1% of US yogurt in 2007) to roughly half the market by 2015, and it remains the US category leader with more than 20% of all yogurt sales. Its plain Greek yogurt is described as "triple-strained"; the range extends to Flip snack cups, Zero Sugar, a 20 g High Protein line and drinkable Greek yogurt at 20–30 g protein per bottle. In October 2025 the company raised US$650 million for a US$1.2 billion plant in Rome, New York and an expansion in Idaho; trailing revenue is estimated around US$3.6 billion. Chobani's "Greek yoghurt" label was barred in the UK in 2014 after FAGE's passing-off action; in the US it is uncontroversial.


FAGE USA

FAGE first shipped to the US in 1998 and opened its Johnstown, New York plant in 2008, so Total sold in North America is American-made from US milk to the Greek recipe. The company is the fourth-largest yogurt brand in the US and the US generates about 59% of FAGE's worldwide sales. Total 0%, 2% and 5% and the Split Cup are the core products.


Oikos (Danone)

Danone's North American Greek brand. Oikos Triple Zero (0% fat, 0 g added sugar, 15 g protein per cup) is traditionally strained; Oikos Pro cups and drinks are a different product, cultured ultrafiltered milk, sold under the same umbrella. Danone holds roughly a fifth of the US Greek segment. Danone also owns Two Good, Wallaby Organic and, in Canada, had Oikos alongside the Liberté brand it did not own.


Stonyfield Organic (Lactalis)

New England's organic pioneer, now part of Lactalis. Its plain Greek nonfat lists a single ingredient (cultured organic nonfat milk) and 16 g protein per 170 g, consistent with genuine straining.


siggi's (Lactalis)

Not Greek yogurt: siggi's is Icelandic-style skyr, strained and very high in protein, made in New York State. It is listed here because it competes for the same shopper and is routinely shelved next to Greek yogurt. See Greek yogurt vs skyr vs labneh.


Store brands and others

Trader Joe's "Strained Thick & Creamy Greek Yogurt", Kirkland Signature Organic Greek, Wallaby Organic (California, Danone), Green Mountain Creamery (Vermont, made by Germany's Ehrmann, which also co-packs private label), Cabot and many regional dairies. Yasso built a frozen category on Greek yogurt bars and was bought by Unilever in 2023.


Market context

US yogurt sales were US$10.8 billion in the year to August 2024, up 6.5%, and the research firm Circana noted that Greek demand had "levelled off" after a decade of growth, with high-protein and drinkable formats taking the momentum. General Mills sold its North American yogurt business (Yoplait, Liberté and others) to Lactalis and Sodiaal for US$2.1 billion in 2024–25.


Canada

Liberté (Quebec) is the leading Greek yogurt brand, with organic 0% and 2% plain lines; it passed from General Mills to Sodiaal in the 2025 deal. Oikos, Chobani and Astro also sell Greek ranges. Canadian labelling permits "Greek" for strained or thickened yogurt made anywhere.


United Kingdom

The UK is the market where the name matters most. Since the Court of Appeal's 2014 decision in FAGE v Chobani, yogurt not made in Greece must be sold as "Greek-style" or "strained". That has produced two shelves:


  • Authentic Greek (made in Greece): FAGE Total, Kri Kri, Koukakis, Mevgal and Olympus under their own names, plus a great deal of retailer private label filled in Greece. This segment grew about 52% in 2025 to around €320 million.

  • Greek-style (made in the UK or EU): Yeo Valley (which also makes a genuinely strained "Greek Recipe 0%"), Danone Light & Free Greek Style, Arla Skyr (Icelandic-style), Müller and supermarket own-label. Around €420 million in 2025, growing 7%.


Total UK yogurt sales are about €2.3 billion, so Greek and Greek-style together are roughly a third of the market.


Rest of Europe

  • Italy is the largest export market for Greek yogurt and the most loyal to the real thing: about €570 million in Greek yogurt sales, 95% of it made in Greece, much of it private label.

  • France, Belgium, the Netherlands and Germany take growing volumes, again dominated by Greek-filled private label; Mevgal and Kri Kri appear under their own names in German and Benelux supermarkets. Local "Greek-style" brands include Zott and Lindahls (Nordics, high-protein positioning).

  • Czech Republic stopped using the term "Greek yogurt" for domestic product in 2019 after the European Commission objected.

  • Romania has Olympus-branded product from Hellenic Dairies' own plant near Brașov.


Australia and elsewhere

Chobani operates a large Australian business (Dandenong, Victoria) and Farmers Union, Jalna and store brands sell Greek-style. In Australia and the Gulf, Greek-made imports (Olympus, Mevgal, Kri Kri, Dodoni) sit alongside local "Greek-style". Asia is the fastest-growing region for the category, and Kri Kri has pushed Greek frozen yogurt into Asian markets.


How to place any brand

Question

What to check

Is it strained?

Ingredients: milk and cultures only; protein 9 g or more per 100 g

Is it made in Greece?

Origin statement; in the UK, "Greek yoghurt" without "style"

Is it even yogurt?

Ultrafiltered-milk "protein" cups and drinks are cultured dairy, not strained yogurt

Is it skyr?

Icelandic-style, rennet-set, usually 0% fat


The full checklist is in Authentic Greek yogurt vs Greek-style. The Greek producers behind the private label are profiled in The Greek yogurt producers of Greece, and individual products, with links to the makers' pages, are in the product directory.


Brand facts are from the companies' own pages and the business press as of October 2026. Brands may request corrections via our [contact page](https://www.yogurt.gr/contact).


Sources

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